About Us

Best Healthcare Marketing Agency

Trusted by the Leaders & Innovators in Indian Healthcare

The [Other Side] of the Table

Fifteen years. That is how long Baldev Raj (now founder and CEO- Prius Healthcare, a unit of Prius Communications) spent on the other side of the table—not as a marketer, but as a leader responsible for the lifeblood of national healthcare chains. As the Country Head of a ₹500 CR Healthcare giant, his daily reality wasn’t about “clicks” or “impressions.” It was about outcomes, reputations, and the delicate trust between a doctor and a patient.

But he had a problem. Every time he looked for a partner to tell his brand’s story, he met the same wall: The “Template Trap.” Agencies—local, national and global—would walk in with the same glossy playbooks they used to sell soda and sneakers. They tried to apply FMCG tactics to the sanctity of an ICU. They chased hollow visibility while ignoring the soul of the industry.

The realization was simple, but it changed everything: You cannot sell a surgery or an advanced equipment or a medical product like you sell a bar of soap. Healthcare doesn’t respond to templates. It responds to Trust.

So, He Built [the Agency] He Wished He Could Have Hired

Baldev Sir didn’t start Prius Healthcare with a business plan; he started it with a solution to a systemic failure. He decided that an industry as critical as yours deserved a partner with absolute, undiluted focus.

He gave it a name that became a mandate: Prius. In Latin, it means “You First.” It wasn’t just a brand name; it was a promise. Your reputation comes first. Your growth comes first. Your P&L comes first. Every strategy we craft is filtered through this **”₹50,000 Crore Mindset”—**because we’ve lived the pressure of your boardroom, and we know that marketing metrics mean nothing if they don’t move the business needle.

We Evolved Because the Industry did.

We didn’t just stay a PR firm. Over the past decade in existence, as the world changed, we became a New-Age Narrative Engine. We saw the shift before it happened. We knew that today’s patient doesn’t just read a newspaper; they listen to podcasts, they follow leadership-driven LinkedIn narratives, and they look for expert voices on digital platforms. Prius evolved into a full-spectrum partner by staying obsessed with one thing: How the healthcare consumer thinks.

The Infrastructure of Impact We don’t just “think” healthcare; we “act” healthcare. To back up our promise, we built a powerhouse that functions like an extension of your own team:

300+ Communication Experts in Team

A multidisciplinary team with over 200 years of collective healthcare experience.

The Clinical Edge

We house a dedicated in-house team of Doctors and Medical Writers. We speak the language of surgeons so your experts don’t have to waste time translating science into stories. We ensure every word is clinically accurate and beyond reproach.

National Reach, Hyper-Local Intelligence

12 strategic offices and 88+ associate partners. From Tier-1 metros to the heart of emerging markets, we have boots on the ground everywhere.

Power

Impact

A Legacy of Measurable Impact

The Bottom Line?

Whether it was building thought leadership for AMTZ, strengthening Medanta, repositioning Narayana Health, creating market for Enbio, establishing Jiva Ayurveda, curating a digital identity for SBL Homoeopathy or launching India’s first healthcare OTT with JIO, we have always operated with one singular truth:

In healthcare, the most powerful tool is not a scalpel—it is a story that heals.

We are Prius Healthcare. We make it essential. We make it human. We make sure you Get Heard BIG.

Services

Marketing Services That Your Business Need

Public Relations

Digital Marketing

Website Designing

Creative & Branding

Influencer Marketing

Healthcare Consultancy

Performance Marketing

Content

Production

Stop Paying for Services. Start Investing in Solutions.

The typical agency model is broken. They sell you what they're good at and try to fit your unique business problems into that box. This approach rarely solves the right challenge and almost never delivers measurable business impact.

At Prius Healthcare, we are objective-driven, not service-led.

We start with your business goals, then architect a bespoke strategy to solve your specific challenge and deliver results that matter to your bottom line.